Logo design for mobile auto glass repair service in Tucson, Arizona.
Overview
Orozco Auto Glass is a family-owned business based in Tucson, Arizona, offering auto glass replacement and repair services. They requested a logo that would clearly communicate what they do while making their name, which is also their family name, easy to recognize and remember.
Our approach
Knowing their name was a key part of their brand, we explored different ways to highlight it while creating a visual identity that people would immediately associate with their services. Using the silhouette of a car windshield as a starting point, we developed different logo concepts featuring the Orozco name, with the “Z” stylized to resemble a crack on the glass.
For the color palette, we chose a deep aqua blue to convey stability and trust, paired with a bright yellow accent to reflect the business’s dynamism and mobile services.
The result
Among the proposals we presented, this was the design the client chose: a strong, memorable logo that clearly communicates their services while placing the family name front and center.
Logo design applications
Ready to start your project?
Let’s talk about what we can build for your business.